Oh, the vulnerability of launching something. Your website. A list-building freebie you want people to opt into. Your new workshop, course, 1-1 service, or product.
On the brink of a launch, there can be so much emotion, so much trepidation. The anxiety can churn around in your tummy; the thoughts can scuttle around in your mind. First thing in the morning, last thing at night – the murmurings of hopes and fears.
I hope it won’t fail.
I hope people will “get” it.
What if it’s a damp squib?
What if I’ve got it wrong?
What if their initial enthusiasm fizzles out?
I hope people will notice.
I hope people will like it.