Alice has a dilemma. She has designed an amazing workshop that’s perfect for the clients she loves to work with, but she’s feeling awkward around how to promote it authentically. Every time she goes to mention it – by email, on social media, in conversation – she can’t seem to shake the notion that she’s [...]
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Alice wants to hire a personal trainer. She’s a busy paramedic and is fed up of being a stone or two heavier than she’d like. She’s frustrated with going to her wardrobe and finding nothing she likes to wear; she avoids beach holidays because she can’t bear to wear a bikini and she won’t go [...] I messed up last night’s public call. If you were on the call live, or as you listen to the recording, you might think: “Huh? Did I miss something?” Yes, it was a smooth call and I’m proud of the content. But when it got to the part where I describe the Turn Your Passion [...] Lately, I’ve been spreading the word about workshops that my friends and colleagues are leading: High Energy For Entrepreneur Women, Marketing For Hippies, and Raw Food For Winter. I love being a megaphone – amplifying the reach of excellent services which more people should know about. But what difference would it make if I were [...] I received an email from a new massage therapist, Leanne Callaby, who is just starting her business in Norfolk. She wrote: “I’m struggling with how to advertise and promote myself without having to spend a fortune in the process. Any help you can give me is appreciated.” It may well be that you’ve been asking [...] Sometimes it feels like you’re totally in control of your business. You take action, you get things done, you make things happen. Other times, it feels like Fortune intervenes – whether with massive pushes or tiny little flutters. VIDEO BLOG: Click on the picture below for a cute little story about a minor inconvenience, a [...] Are you working hard on your business… but your efforts aren’t having the desired effect? It could well be that you’re missing a foundational business stage. If you’re starting or developing a business in a service industry like coaching or a complementary therapy, you may well have missed out on a vital stage of the business building process: market [...] Sold out. Fully booked. All places spoken for. How would it feel if we were talking about YOUR service? Imagine: you’re really doing what you’re here to do, you have a full roll-call of people eager to be helped by you and to benefit from your passion. Would you feel complete? Aligned? Solid? Satisfied? Sadly, [...] “How do I fill my workshop?” You’ve got a topic you want to share with people, you’ve set a date and you’ve even booked a venue for your workshop. But now the tricky part: how on earth do you get people to actually book and turn up?! This weekend, I led my Fail Is Not [...] |
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