Why Making Money Isn’t Selling Out

I was recently called a parasite. I was having drinks with fellow coaches after a conference. We were laughing and chatting around a circular pub table when one of them said she’d been watching my business focus shift over the last few years as I’d moved from talking about the Transition Town movement and Green [...]

The One Non-Negotiable In Business

If you’re anything like me, the start of September is exciting… and a little daunting. It holds the same ‘fresh start’ energy as January, making it a prime recipient for a whole bundle of your good intentions. “Get the website done”, “create a Facebook page”, “go to more networking events”, “declutter the filing cabinet”. It [...]

When Making Money Feels Dirty

Are you finding it hard to ask for money for what you do? For many people who choose to do what they love, money is a dirty word. It’s a part of the self-employment process that they just don’t like. Doing the healing, helpful work – yes. Asking for money – no. Does this feel [...]

Have You Done Market Research? Why It’s Different Yet Still Vital For The One-Person Business

Are you working hard on your business… but your efforts aren’t having the desired effect? It could well be that you’re missing a foundational business stage. If you’re starting or developing a business in a service industry like coaching or a complementary therapy, you may well have missed out on a vital stage of the business building process: market [...]

The Biggest Mistake I Made In Business

Once upon a time, I didn’t make a lot of money through following my passion. In fact, I’d have made more money if I’d worked stacking shelves at my local Tesco. I was good at what I did, I was becoming quite well-known in certain circles, so why wasn’t the money following? Simple reason: I [...]

The Difference Between A Hobby And A Business: A Tale of 700 Financial Transactions

In a nutshell, the difference between following your passion as a hobby… and following your passion as a business… comes down to financial transactions. In the six years I’ve been self-employed, I’ve logged 700 incoming financial transactions. That’s 700 times when a person has decided to pay me for a service I offer. These single [...]